DO’S & DON’TS of An E-Commerce Website
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A Guide to Setting Up Your Online Store by EarthSkater.com
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5 Ways to Ensure Customer Loyalty for Your Online Store
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Top Content Marketing Tips for Your Online Store
Getting the right amount of traffic on your site is important. Without the right amount of daily views, your website will end up going out of business in no time. Improving your website to be able to attract the right amount of customers is not easy and at times, it might become too overwhelming.
If you have been operating an online store for a short period, you probably understand the importance of content marketing in ecommerce. Ecommerce content marketing can help you reel in ideal customers by boosting your website rankings on popular search engines. This way, you show up in the top of your competition and you are at better chances of having an online store that stays functional in the long run.
Here are some tips that can help you with ecommerce content marketing for your online store.
Write a blog post with different ways to use your Products
‘The best 5’, ‘the top 10’ articles are quite popular among readers because of their readability, as most readers on the internet like to skim through content they come across. A list of different ways to use your products as a blog post can be a highly useful way to create relevant content that has a high potential to be shared through social media channels and other platforms.
Another benefit of such a list is that it will most likely include answers to a range of things that your customers are trying to find a solution for when looking it up on Google.
Create A Simple Video
Videos can be a powerful piece of content, especially for ecommerce websites, and we are talking about simple videos, that don’t really take much time to load. You can create a simple video using product images, descriptions, and audio.
You can also add in customer pictures and quotes from testimonials. Videos are hands down one of the most shared content on social media platforms and you can expect to generate valuable online traffic and awareness about your products using videos.
Design An Appealing Infographic
Infographics are gradually becoming a valuable content marketing tool, especially for online stores. For an example, you can design an infrographic that includes the different shapes, sizes, and colors of a specific product with different buying options and the reasons someone would buy each one. Infograophics are also a great way to build back-links to your website and help boost your search engine rankings.
If you need help with developing a priceless, online store that delivers great value to your customers and is fully optimized to show up on top of search engines, then contact us today!
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WHY SHOULD YOU INVEST IN A RESPONSIVE WEBSITE DESIGN?
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How to select a Professional Web Design Service for your Online Business?
Selecting the best web design company is no easy choice. Your online store is the only thing that customers see of your company. It serves as the face of your business on the internet. This is why, finding the right team of professionals is essential; you’re not just asking them to develop a website, you’re entrusting your business to them.
Here are some questions you should ask your online store builder to gauge their credibility and expertise:
Question # 1: What is the Structure of the Business?
If you hand over your project to a small organization that doesn’t have a big team, then you may encounter risks of delays. On the other hand, a too large of an organization would mean that your project may be stuck in the “pipeline of bureaucracy”. Ask them if they have a dedicated team dedicated for each project. Who will be working with you? Can they introduce you to your “go-to” person for the job?
Question # 2: What Assurance can they provide you that your Project will be executed in a timely manner?
It is important to get a completion date of the project so that you can prepare for a launch. The web development company should agree upon a date. Furthermore, take it in writing from them, so that there isn’t any confusion or delays.
Question # 3: Will You have Complete Access to the Project?
There are a few questions that you should ask your developer regarding the coding and the license of the project. First, will are they using coding standards accepted by the industry? After the completion of the project, will you own the work, or is there an additional license fee?
Question # 4: How do they measure the Results of the Website?
Building your site is just one step. It is essential that people know of its existence. That’s where marketing tools like search engine optimization and affiliate tracking program come in. This generates more traffic onto your site, enhancing business sales.
Don’t Settle! Work with the best; get in touch with us now!
Earth Skater is an innovative and creative e-commerce company that will design, develop, and market your online store. They provide a complete online store setup, web design layouts, customer support system, and so much more.
The company has an impressive portfolio, with experience working with one of the leading brands in the USA. Furthermore it is also accredited by the BBB.
Call us on our toll free number, 877-627-2492 or email us at info@earthskater.com.
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